2025 DePIN Press Release Guide｜Global press release distribution
In the past, infrastructure projects were often the unsung heroes of Web3, rarely grabbing headlines or user buzz. But with the rise of DePIN (Decentralized Physical Infrastructure Networks), that’s changing fast.
From Helium’s decentralized wireless networks to Render Network’s shared GPU resource platform, more Web3 projects are stepping into the spotlight with press releases, pitching their “we’re reshaping the real world” story to media, potential partners, VCs, and DAO communities.
Since mid-2024, heavyweights like Coinbase Ventures, Multicoin, and a16z have poured capital into the DePIN race, and community interest in infra projects has skyrocketed. A sharp press release isn’t just a way to snag initial attention — it’s your project’s credibility card.
Ready to make waves? Hit up ChainPeak Pro for tailored press release services crafted for DePIN projects, ensuring your network doesn’t just launch — it gets seen,
Core Elements of a DePIN Press Release
1,Amplify the “Real-World Connection” Narrative
DePIN projects shine by bridging Web3 with the physical world. Your press release should highlight:
- Geographic Deployment: Number of devices deployed across cities/countries.
- Real Use Cases: Applications in drone networks, urban transit, smart agriculture, etc.
- Hardware Details: Partnerships with device/sensor manufacturers.
- Reward Mechanics: How contributors earn tokens by running nodes or providing hardware.
2,Showcase Industry Validation or Partnerships
If your project has backing from universities, government pilots, enterprise users, or collabs, make it a centerpiece.
Example:
“This launch marks a key phase in our partnership with Singapore’s Smart City initiative, deploying over 10,000 IoT nodes to monitor urban traffic data.”
3,Data Transparency + Verifiability
Transparency is king for DePIN. Include:
- Active node count.
- Network uptime or throughput stats.
- Token reward data.
- GitHub links and audit reports (if available).
This builds tech cred and draws in developers and node operators.
Sample Release
[City], [Date] — Decentralized infrastructure network [Project Name] announced its global node count has surpassed [number], processing over [data volume] in data transfers in the last 30 days.
The network powers [industry, e.g., IoT, security monitoring, transit], with deployments in [countries/regions] and a partnership plan with [collaborator].
Recommended Distribution Channels for DePIN Projects
- Tech Media: TechCrunch, Wired, The Verge
- Web3 Media: CoinDesk, The Block, Decrypt
- Developer Communities: HackerNoon, Gitcoin Blog, Buildspace
- Community Platforms: Reddit (/r/DePIN, /r/HeliumNetwork), X (Twitter), Discord
- Distribution Platforms: Chainwire, GlobeNewswire, PR Newswire
- Owned Channels: Project website Newsroom, Substack, Medium blog
Wrap-Up
DePIN’s infrastructure may work behind the scenes, but its story needs to be heard loud and clear. A press release is your narrative weapon. In a world where hardware and tokens collide, and online meets offline, a pro press release is your first touchpoint to connect with users, investors, and partners.
FAQs
1,What’s the average cost of a DePIN press release?
Typically $300–$2,500, depending on the platform. High-traffic outlets like CoinDesk may charge more.
2,Why do DePIN projects need press releases?
They fast-track public awareness, attract node contributors, build trust with VCs and developers, and open doors for partnerships.
3,Are media reviews strict for DePIN projects?
Tech media don’t demand heavy commercial polish, but technical details must be accurate and verifiable.
Ready to get your DePIN project noticed? Hit up ChainPeak Pro at for tailored PR services!