Web3 KOL Marketing Guide: Budget, Audience Targeting, and Price Differences

In the past two years, Key Opinion Leaders (KOLs) have become essential amplifiers for Web3 projects. However, from the projects we’ve worked with, fe...

5 Common Pitfalls in Web3 KOL Campaigns: How to Avoid Them (Beginner’s Must-Read Guide)

In 2025, the Web3 market is fiercely competitive. According to Messari’s latest data, global active crypto wallets have surpassed 500 million, a 43% y...

Unveiling the Top KOL Strategies Used by Leading Web3 Projects in 2025

The crypto market in 2025 continues to evolve rapidly. According to the latest data from Messari and CoinGecko, the number of active Web3 wallets glob...

Web3 Influencer Marketing Guide: How Western Projects Can Swiftly Enter the Asian Market

Over the past three years, Asia has emerged as one of the fastest-growing regions in the global Web3 ecosystem. According to Chainalysis’s 2024 Crypto...

Must-Read for Web3 Projects: A Comprehensive Guide to KOL Strategies for Cold Start, Presale, and TGE Phases

In the development of Web3 projects, the Cold Start, Presale, and Token Generation Event (TGE) phases are the most strategically critical stages. Each...

10 High-Interaction Web3 KOL Recommendations (With Contact Information)

In the fast-paced Web3 world, the speed and impact of information dissemination often determine a project’s success. Whether it’s the explosive launch...

Is Base Chain Igniting a New Wave? How Cold Start Marketing Strategies Are Evolving

In early 2025, Base Chain’s ecosystem has seen explosive growth: according to Dune Analytics, daily active addresses have surpassed 1.5 million, trans...

Low Budget, High Conversion: 5 Web3 Promotion Strategies Worth Trying in 2025

In 2025, the Web3 industry is booming, driven by blockchain, decentralized finance (DeFi), non-fungible tokens (NFTs), and GameFi, capturing global at...

Want to Enter the Asian Market? The Must-Know Web3 Localization Promotion Guide

In recent years, Web3 projects have shown rapidly growing interest in the Asian market, not just due to its massive population but because of the deep...

Why Web3 KOL Marketing Often Fails and How to Choose Reliable Web3 Marketing Partners

Over the past year, KOL (Key Opinion Leader) marketing has become one of the most commonly used promotional strategies for Web3 projects. According to...