The Ultimate Web3 Guide: How to Leverage KOLs in Crypto Marketing
In 2024, global Web3 investment funding surpassed $12 billion, a nearly 60% increase from the previous year. Yet, amidst this growth race, most projec...
Is the Age of Mega-Influencers Over? What Crypto Brands Are Spending On Instead
During the crypto industry’s peak, projects eagerly enlisted mega-influencers with millions of followers on platforms like Twitter (now X) and YouTube...
Web3 Marketing Playbook for Pre-TGE Projects: Building Buzz Without a Token
In the current cryptocurrency market, new projects often face the "cold start" problem: a lack of user base and credible endorsements, resulting in li...
One-Off Exposure vs. Long-Term Partnerships: Which KOL Collaboration Model Best Suits Web3 Project Growth?
In the Web3 surge, global blockchain projects secured over $12 billion in funding in 2024, a 60% increase from 2023. Meanwhile, the customer acquisiti...
Want to Enter the Chinese Crypto Market? Start with These 10 Chinese-Speaking KOLs
According to the 2024 Asia Market Reports from Chainalysis, PANews, and CoinGecko, the number of crypto users in the Chinese-speaking region has surpa...
Micro vs. Macro KOLs: Who Delivers Higher ROI in Web3 Marketing?
In the fiercely competitive Web3 market, Western project teams often gravitate toward partnering with macro KOLs (Key Opinion Leaders) with massive fo...
How to choose a truly effective Web3 KOL?
In the global promotion of Web3 projects, Key Opinion Leaders (KOLs) have become a cornerstone for user acquisition and amplifying visibility. Traditi...
In-depth review: Top 10 Chinese cryptocurrency KOLs worth your immediate attention
In 2025, as the digital economy sweeps the globe, Chinese-speaking Key Opinion Leaders (KOLs) are reshaping the landscape of information dissemination...
Top 10 Vietnamese Web3 KOLs in 2025 (With Contact Information)
In recent years, Vietnam has emerged as one of the global leaders in cryptocurrency adoption. According to Chainalysis’ 2024 Global Crypto Adoption In...
Why Web3 KOL Marketing is Challenging? ChainPeak’s Comprehensive Solutions
Amid the rapidly growing global Web3 wave, an increasing number of project teams are turning to KOL (Key Opinion Leader) marketing to leverage their i...